Alive! multi-vitamins and multi-minerals are brought to you by Nature’s Way® – America’s leader in natural healthcare and supplements for over 40 years. Their commitment to quality has been the key to their success in delivering health and healing through the power of nature.

Alive! now available in the UK

Now Nature’s Way has partnered with one of the UK’s leading herbal medicine companies, Schwabe Pharma, to bring their quality natural supplements to the UK and Europe.

  • Our trusted brands are formulated by nutritional experts.
  • We have over 40 years of experience in manufacturing quality, innovative and efficacious food supplements.
  • Our goal is to seek the best in nature to bring “the world’s best” to the marketplace.

What makes Alive! so special?

Alive! is the only multi-vitamin and mineral brand available in the UK containing a proprietary dried blend of 26 fruits & vegetables* including, pomegranate, acai berry, cranberry, blueberry, strawberry, beetroot, carrot, cabbage and apple. It’s a great ‘top-up’ for the daily diet.

Each Alive! product is specially formulated for men, women and children from 3 years, taking into consideration their unique needs and ensuring that it is the best and most comprehensive available to the UK consumer.

Nature’s way – where it all began

In 1968, Tom Murdock, the eventual founder of Nature’s Way®, desperately searched for a way to improve his ill wife’s health. After relying on conventional options without success, Tom took a leap of faith in traditional Native American knowledge of the healing power of plants growing near their Arizona home. As a result, his wife’s health improved and she lived another 25 years.

Tom’s quest to help his wife led to a herbal renaissance in America and the creation of Nature’s Way. By 1969, Tom was providing eight new herbal remedies. Now 40 years later, Nature’s Way is the foremost brand of quality dietary supplements.

Nature’s way – today

At Nature’s Way we haven’t forgotten our past, nor have we lost track of why Tom started the company in the first place. A simple desire to do something more for people. To help them enhance their health. This has become the basis of everything we do. The very foundation of a growing legacy of trust. And an oath to our customers that we take incredibly seriously.